Well. The moving picture at the top, the Masonry image layout. It all really fits well together to convey what airbnb does -- and it really makes you want to connect with them. Airbnb is no doubt a very well funded company.

The second one you mention is also very well designed I'd say, but as you can see, it's a professional web design firm -- so it should look very well -- and as you can see it uses very similar techniques as airbnb.

What the company is doing is essentially illegal. You can't rent out a living space without applying for rezoning, and then it still has to be with the approval of the city planning department of the city. You can't just let people turn their places into rentals. I live in a large city, and I would mostly agree that city planning in necessary in order to avoid problems with traffic, parking, and all the other problems that happen in dense urban areas.

I think the idea is great, but it's not going to work, maybe in a more relaxed country where they don't care to do any city planning, but not in the United States and other more densely populated cities.

http://www.nytimes.com/2013/11/05/nyregion/the-airbnb-econom...