HIPPA typo:
Thanks for pointing out the typo, it has been fixed. We just opened up the site today, I expect to find a few extra mistakes and bugs that we'll have to fix.
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"Easiest way to destroy a drive":
DBAN is not physical destruction, which is what we do. We do it this way because it's the only way to guarantee that your data will disappear, forever.
Taking a hammer to the drive, disassembling it and burning it might do the trick. We're not here to serve hardcore DIYers, we're here to serve people that need a guaranteed, quick and inexpensive service that does it for them.
Like any other service business, there's a group of potential customers that will want to wash their own car, cook their own meal, paint their own nails, clean their own house, cut their own hair, etc. We believe that we're offering great value for the service being provided, at just $19 (and $10 for extra drives).
We also believe that paying $19, checking out in under 60 seconds, getting a box delivered to you, dropping the drive inside the box and then just dropping off the package at a drop box (or scheduling a pick up) is the easiest way to go about this.
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NSA wording:
When we say we use the same methods recommended by the NSA, we're trying to say that we use the same methods that the government uses to destroy their drives.
Having said that, I'm by now certain that the NSA wording will be changed. Just seeing those words makes people uncomfortable, and after a lot of feedback it seems that it's doing our company a disservice.
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Drop box:
This option is not for everyone, and we realize that. You can also schedule a free pickup or drop it off yourself at any of their facilities.
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Locking mechanism, etc.:
These are upgrades that we've though about. Some seem more possible than others, but we can definitely improve on the choices being offered (currently just one). Improvements across the board will be implemented as we grow and get more feedback, that's for sure.
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In conclusion, thanks for taking the time to detail your pain points. We shouldn't be leaving so many unanswered questions, our messaging should be clearer and leave nothing to doubt. I'll take all of your feedback, along with the rest that I've gotten today, and improve our message and service.
Let me know if there's anything else that I can answer for you. Cheers!