Its a dev board; not really something you'd use in production. Its a small run of reference hardware for devs to get started on; by the time its ready for release OEM's will have much more affordable kit for end users to buy.
http://www.serversdirect.com/Components/Motherboards/id-MB46...
Oct-core Atom, Integrated IPMI, 4xGBe ports for $360. And since it is an x86 platform, you don't have any software migration issues.