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I'm always a little surprised when someone says "This app looks nice, but I don't trust you, especially when you don't even try to take my money."

It's not that I don't understand what you mean, but I think it's silly to say: personal data? no thanks... exact same situation as before, but now you're taking my money? Yes!

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I think it comes down to the old "If you're not paying for the product, you are the product" idea. We like to think that if we're paying (anything) for something, then we are the customer and there is an implied contract between us and the vendor.

That's not to say that being a paying customer means a company won't also sell your data (just look at nearly every major retailer).

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