What's the margin on groceries? 1-2%?
[1] http://mixergy.com/interviews/brick-mortar-retailers-herb-so...
> "The average profit margin for grocery stores is 1.3 percent" says Jeff Cohen, a grocery industry analyst with IBIS World.
-- http://www.marketplace.org/topics/business/groceries-low-mar...
Net income after labor, distribution, and fixed costs ranges 1-6%, depending largely on market share and fixed cost control
Reference: I helped traditional retailers with price optimization for almost 20 years