This is a cashout. They implemented their "new" features and can see that no revenue/profit is going to be made from their platform. There's an impending cliff they're about to drop off, shareholders are getting paid and jumping out before it buckles under it's own pressure.

Anyone want to make a bet? I say within 6 months they'll be agreed to be acquired for cash/stocks. The only other option is to start acquiring other companies, but that's too risky long-term for investors.