This is too thick on startup buzzwords such that it makes it difficult to understand any argument.
There's no argument or lesson learned from it. Its simply a story.
The backstory is that I got so frustrated at Facebook's api changes that I had almost lost hope on anything working with beepl. And just when i was abwt to give up, i said 'fuck it' and did a mobile version for a change.
And this happened.
as much as I love seeing this startup spinoff like that, I feel bad for the one you're leaving behind. But anyways, good luck!