After years of hearing that the "current" iphone size is just perfect for the size of the human hand, neither of the current phones are that size. It's unbelievably annoying to listen to all the bizarre justification that goes on about Apple products, and I'm sure this size shift and abandonment of their previous sizes completely will get some kind of fence moving justification. [1]
But I applaud Apple for just doing it and catching up with where the market has moved to. I've been in too many phone stores where I've heard people think the iPhones for sale are the old crappy smartphones from last generation and run over to where the larger phones are.
It took a couple years, but Apple finally listened and the new phones look really nice.
1 - https://www.youtube.com/watch?v=EY4c2mh15Yk
edit I'm also reminded that the "c" model has been dropped. Sales figures didn't seem to be very high and I think the experiment has been deemed a failure. It wasn't what anybody really expected or wanted anyways but it was a curious and weird diversion.
edit2 Here's gruber's take on the phone sizes the notorious Apple shill finally admits that it's time for bigger phones, but hasn't come up with the justification framework yet
http://daringfireball.net/2014/09/prelude
Some people want to buy them. It doesn’t matter why. For some it might be games. For others, being able to carry one device as a hybrid phone/tablet. For others, it might be about reading — making the iPhone more usable as an e-book reader. It doesn’t matter what the reasons are. The simple fact is that many people want huge phones — not just bigger ones, but huge ones — and they’re willing to pay a premium for them. Apple has played a one-size-fits-all game for seven iPhone generations. The market shows that one size does not fit all. I don’t know that they should have done it sooner, but it certainly feels like the time for multiple iPhone sizes has come.
Let's also see what he has to say about this
I’ll be very disappointed if this is just a device that shows a fake analog watch face, displays notifications from a tethered iPhone, and tracks your footsteps and heart rate.
Because there it is on record. Gruber's already disappointed in the iWatch. I'm not. I'm glad it's out there, improving the market for all consumers, iWatch wearers or not. There's some nice ideas and design there.