There are two shops, each with 5 salespeople. One shop performs very well, each of the salespeople selling 50, 40, 40, 40 and 30 widgets respectively. The other performs very badly, as the staff selling 20, 10, 10, 10 and 0 widgets each.
The average monthly sales for the first shop is (50+40+40+40+30)/5 = 40 widgets.
The average monthly sales for the second shop is (20+10+10+10+0)/5 = 10 widgets.
As an experiment the worst salesperson from Shop 1 is moved to Shop 2. The average monthly sales for the first shop is (50+40+40+40)/4 = 42.5 widgets.
The average monthly sales for the second shop is (30+20+10+10+10+0)/6 = 13.3 widgets.
Common sense says that both stores are now performing 'better', but quite obviously that is nonsense.