Thought experiment: if the subject of the article was a man (perhaps "Food Dude" instead of "Food Babe"), how much of the article would have to be rewritten or dropped entirely?
If it was an attractive, well-muscled man who went by 'Food Hunk' and he used his appearance as part of his shtick, I don't think it would be changed much. But I don't think it has quite the same draw.
So... Tim Ferriss?
(Shrug) She picked the moniker for a reason, I'm sure. Attention wh-, um, solicitor solicits attention.
That part amused me. “Oh, I chose something different. But my husband said ‘boring’. This isn’t who I am and I didn’t think about my looks or anything.” ... “but I went ahead and used it to build my brand identity” is a non-sequitur from the protestation.