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According to http://motorola-blog.blogspot.co.uk/2014/10/nexus-6-from-goo..., yes - starting at $649. I wonder how that'll translate to GBP...

I bet it will be £649..

Yep pretty how most companies price their tech in the UK, change $ to £ and call it a day (we pay a premium even with VAT added onto the USD price)