Hi Aswerty, this is an interesting problem to solve and one I'm looking to solve myself. Maybe the first thing to do is understand the job the customer wants to get done. Here's a great video I just watched that delves into that topic (5 min long). http://youtu.be/f84LymEs67Y

I would then attempt to workout exactly what the business model and your value proposition to your consumer would be. I've read the Business Model Generation book and I found it to be helpful and thorough in coming up with ways to generate potentially profitable businesses. Their second book, on Value Proposition, looks fascinating as well. http://businessmodelgeneration.com/

They also provide downloads for blank canvas' to print out and use during your brainstorming sessions. https://strategyzer.com/canvas?_ga=1.134434994.233324054.141...

Edit #1

I would also look into reading Lean Startup (http://smile.amazon.com/Lean-Startup-Innovation-Successful-B...) if you aren't already familiar with developing MVP's, especially landing pages for gauging consumer interest in your idea.

Edit #2

I would also read 'Goodbye Minimum Viable Product, Hello Maximum Value Proposition' (http://torgronsund.com/2014/12/04/minimum-value-proposition/), which includes the video i posted earlier, as well as an intro to Simon Sinek's work on Why How What.