Ask HN: Why does this YouTube video title has different style?

I was watching this video:

http://youtu.be/QrGrOK8oZG8

When I noticed the title was completely different from the Youtube's default title. It had it own style:

"font-family: Georgia, serif; color: #e6d140; font-variant: small-caps; transform: skew(-5deg, 0deg); text-shadow: 1px 1px #000, 1px 1px 0.1px #000; filter: progid:DXImageTransform.Microsoft.DropShadow(Color=000000, OffX=1, OffY=1);"

Why is that? How can I do that to my videos? Is that a new feature?