For example the "Average" viewer of local news only watches for ~6-12 minutes if you throw out the 60+ demographic which will watch 70min+. On top of that viewer engagement is typically 50-60%, once gain if you throw out the 60+ demo which reaches the 90-95% engagement local news likes to brag about.
The 18-29 and 29-39 demo's only have high >70%/90% engagement for traffic/weather. Most other categories are <50-60%
The "core" audience local news is tailored too are people who watch news not to gain news, but to be entertained by news. This is also shown by most 18-29 demo believes that news doesn't report in-depth enough, while the 60+ demo feels there aren't enough stories in a given time block.
Young crowd wants journalism, old crowd wants to be entertained.