Perhaps we are an edge case, but this has a potentially significant impact to certain businesses, namingly those that are Google Apps customers and rely on gmail to get work done. They'll be routing all web traffic over their own network via HK or Singapore, but...
That doesn't help employees who need Mobile email access. As of now, companies can't count on remote access to corporate gmail by Chinese employees. We have about 2500 Chinese employees with sanctioned BYOD phones - it's a huge problem!