I'm pretty sure that if they're in anyone else's good graces, it's because they provide a great product with solid service at a decent price. It's absolutely not because they had to bribe people to overlook the fact that they weren't really any good.
In essence, DF is an endorsement-based model. This is one where a justifiably trusted source uses their hard-won credibility to promote products that reinforce their credibility. It's pretty much the opposite of a model that allows people to "buy their way in". Indeed, that's the whole point. You can't buy your way in. If you don't have a decent product, you're not getting listed.