It was a good read. The most interesting parts were the backstory behind how MySpace got started. In particular, how the company pivoted a number of times before getting the social network idea to really catch on. It was fascinating to see how they went from selling these cheap toys at kiosks in the mall to becoming a tech media network.

I'm just finishing reading another book called Click by Bill Tancer written around the same period. And Myspace had 3 out of the top 10 searches for brand websites (myspace, myspace.com, and www.myspace.com). Facebook had just appeared on the scene and was in the 10th search spot.