Here's a link to getting the stream working outside of Safari: http://www.reddit.com/r/apple/comments/2yfqyj/watch_the_appl...

Copied and pasted:

  So it says on the Apple website that only OSX Safari works and any Apple handheld. No Windows devices are compatible straight off the bat (like how it's been for all this time)

  An easy workaround is this:

    Download VLC Player from here: http://www.videolan.org/vlc/download-windows.html[1]

    Install it and everything, make sure it works correctly.

    Open the program. Click on Media (top left) > Open Network Stream.

    You will see this screen: http://puu.sh/bqV9o.png

    Paste this link into that field: http://p.events-delivery.apple.com.edgesuite.net/1503ohibasdvoihbasfdv/live/8500/8500.m3u8?x-session