"droid keyboard"
"droid apps"
"droid camera"
"droid development"
"droid customization"
"droid widgets"
"droid batteries"
"droid keyboard"
"droid apps"
"droid camera"
"droid development"
"droid customization"
"droid widgets"
"droid batteries"
"droid Keyboard" - http://pocketnow.com/hardware-1/verizon-wireless-motorola-dr...
"droid apps" - http://www.droidapps.org/
"droid camera" - http://www.engadget.com/2009/10/30/motorola-droid-review/
"droid development" - http://www.droidforums.net/forum/droid-development/
"droid customization" - http://swg.wikia.com/wiki/Droid_Customization_Kit
"droid widgets" - http://phandroid.com/2009/04/20/android-widgets-to-the-rescu...
"droid batteries" - http://www.accessorygeeks.com/motorola-droid-batteries.html
The "Droid" site isn't on the front page for ANY of these terms. In fact, they're all third party or Star Wars related.
Just wait til they launch multiple phones with "Droid" as the imprint (Droid Eros, for example). Then it will be a real mess.