Periscope by Twitter
itunes.apple.com
itunes.apple.com
Meerkat is great too, but clearly has an uphill battle for the next few months after the initial hype. They certainly have passionate initial fans though.
I'd be curious to see with Facebook's dedication to video, especially highlighted at F8, if they would consider swooping up Meerkat right now and offer distribution through their ecosystems. This might just be me, but I have Twitter streaming all day, while I check Facebook maybe 2-3 times sporadically, so it might be a bit tougher to capture attention. But who knows, it will be really fascinating to watch.
I'm assuming Grelock, their recent series B lead, would not be interested in selling so soon after their investment for anything less than 2x. Post-valuation was $52M, probably a few buyers out there at that price but who knows(Full details on their Series B: http://i.imgur.com/9zOonad.png)
I wonder about nuances of engagement on Periscope vs. Meerkat.
Periscope's saved video is touted as a feature, but I've noticed that because Meerkat does not give me this option, when I get a notification for a stream I want to watch, I hustle to engage because it's live and I don't want to miss it.
I have not used Periscope yet and will be checking it out, but I can absolutely envision a scenario where I get a Pscope notification and ignore it because there really is no urgency as it will be there later. And then those streams end up like just another article in my "read-it-later" apps. Saved and then forgotten because I've moved on, and the promise of what could be in that stream just isn't compelling enough to chase it down later. Saved video is what we already have everywhere all of the time.
My guess is that Meerkat's inability to save the stream could be the killer feature.
As I saw on Twitter the other day, Meerkat is great at letting you know you are too late to view a Meerkat stream.
... Like, say, limiting tweets to 140 chars?
For a VC firm that is as well-connected as Greylock, you would think they would have known something or at least aware of Periscope's existence and objectively superior platform.
Nothing indicates to me that they did, which seems like incredibly poor due diligence on their part if true.
I'm guessing they still saw (and see) potential for Meerkat, as one day of buzz for Periscope does not a successful product make. Plenty of ways to compete still, it just got a bit harder.
Just seems like if you were in the loop it would have been an unnecessary risk to invest now without waiting to see how the market responded to a Goliath competitive offer.
Good lord, how do you get any work done? I have Twitter and FB relegated to my phone only, and I try to check HN ~twice a day maximum. The internet is too large and too interesting, if I'm not careful I'll just get sucked under.
Add to that the obviousness of this app, and bayesian chances are pretty high they just came up with it concurrently but were later with the release.
EDIT: It also explains why Twitter went so draconian on Meerkat.
EDIT2: But I'd have to add: yeah, Twitter's behavior is chilling. The way they cracked down on Meerkat, and now just try to play this launch off as if nothing happened, it's disingenuous. Just come out and say it, Twitter: you used your technically justified power over Meerkat to gain competitive advantage.
EDIT3: A friend tells me they didn't develop this app, they just bought it. Makes even more sense.
Periscope had been in a closed beta for months before they were purchased. I'm surprised no media has ever tried the angle of Meerkat being a Periscope clone.
Doesn't matter how much you invest, it's not the same drive.
- v1 of Meerkat was posting on user's behalf without permission, auto-follow @Meerkat on sign-up, sending Twitter notifications without permission.
- user's social graph cannot be ported to the 3rd party apps
- recreating commenting network using Twitter's API
This is why I am not surprised Twitter blocked them. They say: "you don't shit, where you eat".
EDIT: See joeblau's comment below.
http://venturebeat.com/2015/03/09/twitter-reportedly-buys-st...
But yes, agreed. Don't shit where you eat.
Like there's this great sunset, and you can't enjoy it because you're busy tweeting it. And there are a handful of others who can't see the sunset because their looking down at their phones, receiving the tweet.
Sure you may appreciate the experience of watching a sunset live, but clearly the social sharing aspect may be more important to others.
Aside from sharing, we like to photograph things as some sort of time-space marker for ourselves, even if we never do anything with it. "This is memorable, so I should take a photo to affirm that." That's why everyone takes a goddamn photo of the Eiffel Tower.
Did it change colors? 10 new photos. Brighter and more vibrant? Still more photos.
It becomes tiresome to choose which sunset photo is the best once I return, so I have begun trying to improve my photography skills so I can feel confident I've captured the moment in a shot or two.
And if I don't that is still okay because even a mediocre picture is able to conjure up the memories and feelings of the moment as I browse the photos years later.
If it is the latter, then it seems like I would miss out on experiencing the event.
I'm more likely to remember the ones I've captured (at least to some degree) than the ones I haven't.
When can we get unlimited data plans btw?
Running a successful company depends on knowing which way the wind is blowing and adapt accordingly.
The adoption of justin.tv for e-sport was a huge surprise, but Justin.tv were smart enough to catch on to the trend and adapt.
That's also why the "ahead of their time" trope can be very misleading.
--
Meerkat treated users incredibly disrespectfully, and I can't be bothered that a company might fold at the first sign of competition. It's not like Jaiku and Pownce weren't around at one point.
We call that a pivot.
So.True!
(http://www.macrumors.com/2015/03/13/ios-8-3-space-bar-period...)
It's really interesting to see cultures evolving around this technology despite America's lag on adopting it.
What's the case for the "live" part, though? If you imagined everyone at a Ferguson protest live streaming their experience it would be utterly overwhelming. Much better instead for people to edit the sections that are actually interesting and post them to YouTube/LiveLeak/whatever. I don't see how livestreaming adds much.
Sport is only the most obvious example. Why doesn't everyone just record and watch the game at their leisure? Or just get the highlights? Sure, those are options, but the enduring appeal of live sport points to there being more to it than just consumption of information.
A very large number of people streaming might create a curation requirement, but that's all. You have someone reputable who is retweeting or directing people to the most useful feed (as happens already with breaking news events on Twitter).
You end up watching someone having a dialog with a police officer, or in the middle of a rush, or something. You feel a greater sense of connection knowing that it is happening right now.
Periscope for ESPN and watch the hosts betweeen quarters of some football game.
Periscope for famous people and watch them go on stage or whatever.
Periscope for you and let your family and friends meet your newborn asap.
Hasn't that been done for many instances already? People have been live streaming from Ferguson, Egypt, etc.
Let me give you an example of how this can work against them, which is applicable to other startups.
Let's say, you're an early adopter and you got a nice Twitter username. Unfortunately, you're in the Android camp (me!). So, a new service comes up and some guy gets lucky enough to "steal" your username. You will then feel alienated from that service, because it doesn't solidify your identity. Same happened with Vine in the past.
What's weird as these come out of a company that has invested so much into building a new identity as @username and now they are undermining their investment!
Same happened with Facebook. They launched Slingshot, which invented yet another identity nomenclature. Not that I care about Slingshot, but if I did, it would unconsciously boycott it.
I'm not talking about me personally (yeah, right!), but I'm just trying to think about possible scenarios.
A smart and not so hard to accomplish thing even for the mobile first crowd would be to at least allow account creation on the web. How hard could that be? This way early adopters will blame themselves, not the service, for not being so "early" in the game.
These are just some psychological aspects I wanted to share.
But great q... maybe they just had the timing wrong?
This is also a great time for Meerkat to sell. To anyone who's willing to go above $50M.
Intuitively, this makes a lot of sense. Many Android phones are substantially less expensive than comparable iPhones, and thus act as a stand in for an old Nokia or Ericsson. Those users that purchase inexpensive Android phones often aren't using it as a smartphone - it's just the free or cheap phone they get with their contract, and the use it as a phone first and foremost. This is in direct contrast to the iPhone, where Apple's advertising de-emphasises the "phone" part of the equation.
This is further evidenced by the fact that expensive Android phones see comparable (or better!) engagement as compared to iPhones: http://info.localytics.com/blog/top_of_the_line_android_phon...
Also, keep in mind that the HN crowd is mostly interested US/Valley companies. Mobile market share numbers in the US are very different than global market share numbers, which leads to a lot of iOS first development in the US: http://www.comscore.com/Insights/Market-Rankings/comScore-Re... Hence why so many apps on HN seem to be iOS first.
All of this having been said, if the rising trend in Android revenue and engagement keeps up, along with the improvements Google is making to its developer tooling, it's likely that we'll see Android first start to happen. Some of this trend can be seen in the Localytics analysis above, though it isn't the whole story - App Annie's recent report is a great overview: http://blog.appannie.com/app-annie-index-retrospective-2014/
While there will almost certainly be some lag-time between the time that Android first becomes feasible (e.g. now-ish) and businesses actually going Android first due to psychological biases, once it becomes the more profitable option companies will choose it. Until then, iOS first wins.
[1] http://www.elischiff.com/blog/2015/3/24/fear-of-apple (search for "Pocket Casts" in the article to find the relevant paragraph.)
What other reliable apps are there that can do this?
Here is Twitter's registration from two weeks ago: http://tmsearch.uspto.gov/bin/showfield?f=doc&state=4803:2i5...
I think this has potential and it might take a unexpected turn once Carlos Danger gets the news
I tried Meerkat during SXSW, but yeah, I'm switching to Periscope. I had users complaining about broken streams, and how they couldn't get the video on time. This could have been due to internet traffic because it's off the charts during SXSW; I'm not sure how it does on smaller events.
Reach worries me for sure. I don't know the details of how that is going down with Twitter though. Another thing that worries me is that I can't save videos. A good show can keep accumulating views forever so having that footage available is important.
Quality is also a big problem. In low-light settings and with loud music, it's hard to get a good show with just the iPhone. I was thinking of investing in a good camera but I don't know how that would work with these apps. Does anyone have any ideas on how could I get through this hurdle?
EDIT: It's over now. It's certainly an interesting platform, and I do think it will catch on if celebrities start doing these types of AMA talks. Personally, I would love to watch someone like Sam, PG, or Fred Wilson do one.
I think Periscope is great. Other than the nice logo, Meerkat was always very rough around the edges, Periscope actually looks very nice in comparison.
It also has less latency.
We are obviously looking at the competition very seriously, here at upclose. For now, we have confidence in our ability to compete. Though we haven't managed to ride the hype wave like Meerkat and Periscope, we have steady growth.
We are also the only platform that also exists on web and Android, and with virtually no latency.
I would love to hear your thoughts on upclose
I think, it's pretty tough to compete with Twitter. Why? Because people see Twitter already as a micro-journalism platform and live-streaming is more or less live-journalism. Or at least, this is one way to use it and this helps to gain a lot of traction fast.
I never tried any live streaming. If I were to start today, I'd use the platform with the most users and least effort to get into. Which is probably going to be Periscope.
I agree that it is tough to compete with twitter. They have money and a huge reach. Periscope will probably get some advantage when it comes to integration with Twitter.
But there are also downsides to being tied to twitter. For example, I don't expect Periscope to every integrate with Facebook or any other competing platform. Upclose already works with Facebook.
I'm not trying to say that this is going to be easy. I'm just saying that don't count us out yet.
All the other spammy app practices remain.
Thanks!
You would have to be trying extremely hard to get a periscope video which could have audio extracted, if it's possible at all with all the compression involved.
Of course it doesn't means someone somewhere is going to try to harm you, but it's possible. It seems like the days where your username was anonymous and it was hard to track it back to you are over. Not sure if that's a good thing :(
Check out the "Record" button in the iOS Camera app, when you switch to video it changes the circle from white to red.
It feels to me like Meerkat was a cool thing built by a bunch of my friends that took off, and then the big blood-sucking corporation (Twitter) tried to rip it off and make some money (even though that's not accurate).
That probably stems from this conversation between Ben (the co-founder of Meerkat), and someone who was building something similar: http://austenallred.com/assets/ph-ben.png
> Pete: "I was working on the exact same app... kind of depressed right now. :("
> Ben: "PETE! What makes you think you're not capable of doing something better/different? It would be a very sad world if people just gave up on ideas. I can tell you that the live video space is still broken in terms of the distribution mechanism, and that obviously Meerkat is not perfect. There's a very good chance that anyone in the world could come up with a better product/perspective. Please, go back to code. That's how we'll all build things better together, even though we'll all work separately - we learn from each other."
How can you not fall in love with that product/company?
For several reasons, mostly for destroying my Twitter feed in the name of "growth hacking."
Unlike larger companies, they had to solve the chicken-and-egg problem to distribute the product.
There isn't a difference. Spam is spam.
I did something wrong. Can you blame me? It worked! (That doesn't change the fact that it's wrong. And spamming is wrong.)
When that hustle steps on my turf, yes, I blame them.
This reminds me about the stories how the Pinterest founder went around a campus opening the site on random pc's, how Reddit started out by submitting posts/comments themselves or even how Airbnb developers went out themselves to photograph their users places with their own camera's.
Meerkat crafted a narrative that you became invested in, and they were good at it. You were their target audience. You felt validated and included, and so you became personally invested in their success or failure. Unfortunately, the best narrative advertising in the world doesn't change the spammy tactics or the flaws in the product. Love can't guarantee success.
As a Sharks fan, I know this pain.