https://www.youtube.com/watch?v=nbNnNF9JHFQ
http://www.theregister.co.uk/2012/05/03/unsung_heroes_of_tec...
ARM low power consumption was an accident caused by financial constrains. Small team with no money (Acorn was starting to go downhill at the time) forced Sophie Wilson/Steve Furber team to be clever with resources.
In 1987 hand routed ARM2 build with 30K transistors ran at 8MHz reaching 4 MIPS (of 32bit operations). Coincidentally Intels 386 build by an army of hundred engineers supplemented by state of the art emulation/validation/automation software (Mossim etc, &) and divided into large groups working on individual parts of the design achieved ... 4 MIPS at 33MHz using 275K 2x smaller transistors and >20x the power.
&http://webee.technion.ac.il/people/kolodny/ftp/IntelCADPaper...
&software born from https://en.wikipedia.org/wiki/Mead_%26_Conway_revolution and following Darpa programs