He could generate a lot more attention for him as a person if he wanted. Instead he let the world largely focus on the material he could extract. Which is good, because this shouldn't be about him: If it was the media and government would try even harder to find irksome material about him as a person (Bullshit like "his girlfriend was a stripper, and this is why we should not trust the material").

Or do you actually think the material is forged?