I'm a big fan of how Circa does it - https://medium.com/circa/the-right-way-to-ask-users-to-revie...
For a couple of months now I've moved it to the 'Thank you' dialog after an in-app upgrade but although I do see less negative reviews, the number of reviews has gone down dramatically. (To a point where I get 1 or 2 reviews a week) It kinda makes sense because I wouldn't want to exit an app I just upgraded (before checking out the pro features) to review the app.
I will probably try out what circa does and see how that works out. Thanks for the link.
- https://itunes.apple.com/ca/app/suggestions-by-hootsuite-cur...