My point was to ask for clarification as to what said work entails and how it's larger than, e.g. Ruby or another mainstream platform for web applications.
With Rails there are less steps: gem install rails && rails new path/to/your/new/application && cd path/to/your/new/application && rails server and you just point your browser to http://localhost:3000 and get a nice welcome page for your new skeleton app.
Chicago Boss could be improved in that respect.
Your complaint boils down to there not being a pretty "Welcome" page. That could be addressed, but it's hardly a major concern.
Sure you can make it work if you invest more time in it, but the point is that there are other platforms that have taken care to make it easier.
In general a lot of people seem to think that documentation is one of the biggest issues with Erlang.