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This is just another manifestation of software eating the world. What makes Google competitive in any industry? Its talent in software.

>What makes Google competitive in any industry?

Having a goose who lays golden eggs (search + adsense) to subsidize development?

Basically any new business needs capital, so not sure what you mean here. Where do you think VCs get their money, for instance?

It's about the cost of the capital, not the amount. VC capital is expensive since you give away equity.