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I didn't find it irritating at all, but perhaps you would prefer this article: http://phys.org/news/2015-02-cheap-abundant-chemical-outperf...

Thank you!

The article is so much better I'm stunned that both are located on the same website.

It's like finding kindergarten stories and college age stores in the same book.

Not really, more like finding both in the same book store. Different audiences like different formats, so if you can have both you get more viewers.

Personally I hate the narrative form of news reporting, I like just the facts.

That is indeed somewhat more informative. More centered around the findings and potential applications instead of telling a people-story.