Initially, the two look similiar, https://d3nevzfk7ii3be.cloudfront.net/igi/5PKNgxhkWXHEC1Dd.h..., but as they tear in, I find the internals of the classic watch to be a lot more beautiful than the Apple Watch: https://d3nevzfk7ii3be.cloudfront.net/igi/VSgtiKlDfQ4LTGLK.m...