What's wrong with looking for commercial value? This community is heavily focused on startups, after all. Is the inherent value of 3D fractal art that it looks cool? I don't think that's lost on anyone here.
Part of it was actually probably my not-quite-conscious perception of eigenvalue's ideas as pretty unimaginative and lacking in potential. What about an immersive world where everything is a fractal and where all players can build new things? Everything is an algorithm with a few parameters and it's made real when you observe it. Now that's a billion dollar idea which might even be an estimation of the workings of the real world. :-)
But, truthfully, it was mostly just a play on words and GPs username.