The waste doesn't HAVE to be the issue since with reusable cups it's actually a decent option because it only heats a small amount of water, doesn't have a heating pad, has auto shutoff, etc. However, the insistence that people use the (worse for the environment) cups because it's more profitable is the real waste thing. You could make a coffee maker one-hitter that made better-than-average coffee, but the sorts of people who go in for Keurig convenience are not the people who care (so much) about these things.
[nb: I wrote this https://medium.com/message/keurig-didn-t-learn-a-damned-thin... My take is a little different from TCs]
You can with a laser printer and toner. Inkjet printers are still hugely profitable though.
>you can't shave without razor blades
You can buy a lifetime's supply of safety razor blades for the price of a modern kit. Razors are still hugely profitable.