Say you're a poor Chilean and thanks to this new policy you get a free ride at Universidad de Chile or Católica, the two top universities in Chile. You're well educated, but you've got the wrong last name and no connections - who on earth is going to hire you for anything? Say you start a business. Who's going to give you capital? Who's going to even do business with you, when they've never heard of you or anyone in your family?
This is a way to placate the often-radical student movement in Chile, but I can't see it helping poor Chileans that much if at all. Perhaps they can get their educations and then emigrate to a place with less nepotism.