Isn't that the norm?
My career history is journalism (producing TV news). The vast majority of jobs I apply for never reply. Not so much as an automated or form-letter "thank you". Even if they do reply, and we talk a couple of times, they stop replying when they go with someone else.
Back in March, on a lark, I applied to a few tech and game companies. Five days ago one of the game companies sent me a "thank you for applying, but we went with another candidate" email.
I sent her (the HR lady) a letter back thanking her for caring enough to bother. Erica is good people in my book. She's absolutely an outlier.