Appreciate the point of view condensed into a one minute read. Reminds me to a) read less, do more and b) let users broadly dictate and test features.
Yea, I think just "doing" is the biggest part of the battle. Because even though they're side projects, they're still real work, that can take equally as long.
That's it. But it's easier said than done in most cases - especially with actual paying work coming in every day. Blocking off a small amount of time every day takes a real big effort when all of the ground work is done and you're at the polishing stages.