Wow that's a hell of a conclusion to jump to. And your argument doesn't even make sense given how hugely successful Android has been.
I was actually thinking more on the wider industry scale, such as Redhat, Canonical, and obviously Google (but not specifically Android).
> In what possible way is Apple's success with their proprietary code and processes exaggerated? I mean, Apple might market in a way you find distasteful, but facts are facts - Apple has been wildly successful in profitability, largely because of their proprietary ability to design great holistic user experiences that people like to use. This isn't because of marketing and brainwashing solely, as the products do mostly work really well, with some debate around overall quality lately.
Clean design isn't innovation. I'm not disputing that Apple have done great work on polishing their products and rightfully deserve to be rewarded for it. I have an issue with companies that stand on the shoulders of giants and then claim their software stacks are "innovative", "original" and deserve aggressively pursuing any company who developed similarly usable frontends around the same or similar underlying open source software stacks.
> All of this is not about exaggeration and "it's magic" stuff, it's about very smart people thinking through how they're going to compete against an ecosystem that doesn't want to make any money.
All of that you listed existed before Apple incorporated them, it wasn't their invention. And your "[the mobile ecosystem] doesn't want to make any money" couldn't be more wrong. Mobile apps were a profitable market before the iPhone came along, not to mention the profitability selling feature phones and smart phones at that time. It was already a pretty big industry - though obviously had room to grow.
Apple obviously did a great job carving a share of that market. But it would be silly to say they were the only ones wanting to make money.