"All existing interview techniques are bad because they're just about proving the interviewer is smarter than the interviewee. Now let me tell you why my interview technique is so much better and I am so much smarter than those people."
You should read it again. He's talking about kindness and giving people space to come out their shell (amongst other things). That's not him bragging, that's him helping the interview go well (if it can).
Shrug. I thought it was a good article.