The Struggle for the Soul of Ben and Jerry’s (2014)
greenmoneyjournal.com
greenmoneyjournal.com
If you can't live with giving away your child for money, you never should have given it up.
As much as I like Ben and Jerry along with the company and ice cream they made famous, Unilever is not the bad guy.
The partners that owned the company I worked for sold out like this. It's been really frustrating to see how it affected them and their employees, and the morale on our team dropped significantly. We all said that "they deserved it" because they were paid for their effort and sacrifice. But, we are also feel sorry for them, because to get compensated for their hard work, they inadvertently sacrificed what made the company great. We often blame the new parent company, but it isn't their fault.