Let me start off by saying I have clicked (on purpose) on less than 10 ads in my whole life. It's to the point that I have what can best be described as "Ad Blindness", I don't even see them anymore. So much so that sometimes I think I've reached the end of an article because my eyes have determined that below is only ads only to find it's an ad in the middle of the content or actually part of the article (Just to reiterate I sometimes gloss over real content that fits my mental model of an "ad").

I have used blockers a lot before (If I'm not going to click I'd rather not be tracked and deal with the bloat) but recently turned them all off to see what it's like again. It's still the same shit that I don't care about and have no intention of clicking on. 9 times out of 10 its for something I ALREADY PAY FOR (Looking at you DO, AWS, etc) which is annoying because not only do I have to look at it but it just highlights the gross inefficiencies in advertisements.

I do not religiously ready many sites and the ones I do don't offer subscription models. I'd much rather PAY some monthly fee that is divvied up between the sites I actually visit over the course of a month. There are a number of service that have attempted this (Flattr being on the top of my head) but none have made it seamless.

Mobile is the big sticking point. On the desktop I could use an extension that reads some meta data out of a site's head to identify that site and mark it down for receiving a portion of "subscription fee" but on mobile this becomes much more of a challenge as I'm not willing to switch to a single-purpose browser (not that iOS would make it easy even if I did) and there are no browser extensions on mobile and no, I'm not going to do some gross "share" hack to record the sites I visit.

I don't have an answer to all of this, it all sucks. I want to compensate content creators but other than pay-per-view ads (which I mentally block out if not with an ad blocker) I'm never going really help them as it stands currently.