The problem is that bottom in this case is “free, with ads.” As soon as you post your well researched expensive to produce content, I will summarise it and offer 90% of the experience for free. That’s if Google doesn’t do it first with AI summaries.
There are plenty of crypto projects that tried to do micropayments. They failed mainly due to technical reasons but if they had worked they still would not have gained traction - nobody wants micropayments.