andsmi2

I mention the Microsoft environment, because the biggest problem for web development in that sort of world (mostly enterprise, still I think) is figuring out obscure IIS issues.

In a Microsoft centered development shop the full stack developer needs to have enough knowledge to install the operating system, on server or desktop, configure the appropriate services (understand most of IIS and be able to troubleshoot it), create applications (web or desktop), create databases and configure/install database server (we are talking SQL here, not Access), and troubleshoot the users desktop at an advanced level. Basic knowledge of networking (can you analyze packets?) is also a plus.

In a non-MS environment just replace the pieces with the appropriate pieces necessary, apache, mysql, or whatever is being ran. As well as ability to install OS, and troubleshoot.

A full-stack developer should know more about the technology in the network/infrastructure/database than the average person who is responsible for those items at a company. (A full stack developer should be able to beat out an average DBA at their job--)

Looking to see if I can get some feedback. Promo codes in the post. It's a very basic coin counting app for the US right now. -- Designed for 2nd grade.

I agree with other posters, 60% is a pretty good rate for businesses to succeed. I develop some as a hobby developer and two of my apps - Toy Cash Register -- and Kids Writing Pad have made over $6,000 each -- I develop myself and sometimes outsource design (which could use a lot of improvement) -- as for marketing, it's a waste of money. You need to find the right company to provide the right marketing, and to be honest-- it doesn't exist. There are companies to mass market, but you aren't going to win in the mass market -- it took Rovio years to get a success like Angry Birds--and in the niche markets there isn't enough experts--you need to make it your own way and not lose money on people trying to market you. I wrote apps because I needed them-- and it pays for my Apple device addiction.