austinpena

How I've marketed to devs successfully (former YC head of growth, currently work in paid media):

1. Paid search.

If someone is searching, give them a good product and good reason to sign up. Be relevant, be clear, and offer a no-risk way for someone to get started with your product.

2. Reddit

If there is a subreddit _already_ talking about the problem your products solves, you've got a goldmine. Keep your ad simple. Keep comments on. Respond to comments.

3. Organic Search

Have the best content on a specific topic related to your product. Add in CTA's in your content while being respectful.

4. Follow trends

Monitor keywords on Hacker News/Reddit and see what's going on. I hit the top of HN twice in a row doing this.

--

General notes:

1. Understand your customer's problems. Lead with benefits then explain with features. Read books like "Breakthrough Advertising" by Eugene Schwartz or "Reality in Advertising by Rosser Reeves.

2. Talk to people who make it work. The more people you can talk to, the better.

3. Focus on testing messages. Find what resonates and scale that

Built something like that at https://taloflow.ai/is-aws-down

Looks like there’s been some errors too

A coworker got an email from a rep saying that if they didn't respond they would "consider suspending direct Google Ads support services for your company"

But, most of these reps (unless you're really big/ working with the accelerated growth team etc) are outsourced and don't have any power.

Even the ones who aren't outsourced don't have any real power and are essentially sales people.

As someone who manages both SEO and PPC campaigns I don’t think that’s true. SEO is a subset of SEM and the “blackhat tactics” that SEO’s can use against competition are dramatically different than those used in the PPC world.

Yeah, I’m under no illusion that they’re just there to get me to spend more. They’ve helped with disapprovals though.

Weird. Lots of the recent reps that have reached out to me have been state side.

How is this related to the world of SEO? He’s talking about paid search issues.

I’ve found that if you: 1. Go through email support 2. Get them to approve the ads 3. Reference your case number any other time you get disapprovals

That helps

You don’t have an agency rep when you’re spending 7.3mil a year for a single client? Sounds off to me. I got one when spending ~1 mil/year

I really dislike that I had to, but I migrated to Next JS for the sole sake of the IDE support that comes with JSX.

It's super convenient to have autocomplete, syntax highlighting and everything that comes with it.

If Hugo could have that too, I'd go for it in a second.

I’ve been pretty deep into next js for a while. I’m excited to give Remix a try.

Very big fan of fly.io as well, they’re smart folks and I run every service I can on them.

Awesome!

How is your hosting structured to ensure you don’t have downtime?

Depending on how much you access per month, Storj DCS[0] and Wasabi[1] can also be interesting choices.

- Storj has the lowest cost per TB, but charges for egress - Wasabi doesn't charge for egress, but has a fair use policy where if you egress more than you store they can kick you off their platform[2] - Wasabi is also a better fit only if you plan to keep your files around for 90+ days (they have a minimum object retention period) - The bandwidth alliance is only available for HTML related content unless you're on a specific paid plan[3]

[0] https://www.storj.io/ [1] https://wasabi.com/ [2] https://wasabi.com/paygo-pricing-faq/#free-egress-policy [3] https://www.cloudflare.com/terms/#28-limitation-on-serving-n...

*opinion is mine, not my employer's

Why not just font-display:swap? Seems like the simpler solution.

Fun times! Thanks for bringing me back

No it handled it like a champ! It could actually record higher resolution than my much newer 6d. It used a compact flash which was much faster than an SD

Related:

https://blog.twitch.tv/en/2019/04/10/go-memory-ballast-how-i...

Those guys were my intro to tech! I remember shooting RAW on an old 50d and Dual ISO on my 6d!

Does this mean I can import npm packages?

I mentioned a very similar thing to them on this community post. (May 18th) https://community.fly.io/t/fly-with-a-managed-database/1493

Their response was this: > Our goal in life is to solve managed postgres in the next few months. Either us managing, or with someone like Crunchy Data running on top of Fly. So “hold tight” might also be good advice.

What about the bandwidth alliance necessitates being on the paid plan?

https://www.cloudflare.com/bandwidth-alliance/backblaze/

Maybe you're referring to the "Limitation on Serving Non-HTML Content"?

https://www.cloudflare.com/terms/#28-limitation-on-serving-n...

*opinions are mine and not my employers.

It depends how you're going to access your data/ compliance needs.

B2 per/TB storage is much cheaper than what R2 will be.

R2 will enable cross-region availability which can be necessary for many companies choosing to adopt.

It's my opinion that R2 targets more the likes of S3/ integrated storage providers rather than just being a "low cost" provider like Wasabi/Storj/B2/etc.

I think B2 and R2 target different market segments.

For my side project I try to keep it as simple as possible.

After I run tests locally, I've got a makefile that deploys to either Google Cloud Run or fly.io.

Database is Cloud SQL which works well enough for me.

Fixed, added a thank you for you in the console!

What would you suggest? After 0 go back to 2,147,483,647?

All of them increase the score by 1 except:

Free Storage!!!!

That increases by 10. I took out the "You Gave Away Too Much Free Storage" which was a -20 :P

I'll take a look at this for a future content piece. Please email me austinpena \[at\]taloflow . ai if you've used it, I'd love to hear your thoughts!

Answered here: https://news.ycombinator.com/item?id=28778286