Seems like you are seizing defeat here.
1,648 karma · joined August 15, 2010
Seems like you are seizing defeat here.
Until there are thousands of these things and the kinks have been worked out you can’t have that. Every innovative architect home has one (or more) secret horror story/screwed up detail you haven’t heard about. When doing something new you need to bear the mental burden of making the house work, build yes but also maintenance which is also specialized and non-standard.
There will be a lot of customers learning this the hard way as the industry catches up with demand.
There's an allure to making something measurable and setting goals against it. Often, those goals take on a life of their own. That's what I am suggesting happened here, I guess.
There are exceptions. I think Google search ad works so well it’s eating the product. I think YouTube’s TrueView is great for modern brand advertisers (safety issues aside). But by and large, banner ads, forced video pre-rolls, etc don’t work. The negative message of the format offsets any message you try to convey.
Yes, fraud is a part of this. But I think a lot of this evidence looks the same as if none of their targeted, performance-based advertising was doing anything at all, beside really weak branding.
Genuinely interested to hear from people who disagree.
High level research (and engineering) will involve egos and you should expect this kind of push back when you stop someone from publishing. Nothing here justifies how he handled it
Of course, I think many of us have seen this reaction before, maybe even done it ourselves. It’s bad for everyone, don’t do it Jeff!
You should still do it though, if you can (eg have access to real farmers and enough time). It’s very spiritually rewarding and helps to build communities. Farmers make more per pound at the farm stand and you pay less. It generates less landfill waste and, not sure how to explain it, but it’s very rewarding labor.
I’m headed to the farm stand right now to get some broccoli and brussels sprouts, fresh from the field, to freeze and eat in the spring.
https://fuchsia.googlesource.com/fuchsia/+/refs/heads/master...
In his broader body of work he does a good job of talking actual numbers and why they’re a lot higher than you’d think.
Hypothetically, this kind of advertiser wants “brand safe” context (high-quality, inoffensive, not-too-weird) but is otherwise mostly looking to reach as many people as possible in its core demographics. Figuring out if something is brand safe at the margin is pretty tough and you actually can’t trust ad exchanges for this signal, so that’s what at least some of that JS from advertisers is for. Also, “the margins” on the internet are huge, likely most of the page. Internet has not done well here, traditionally.
These advertisers traditionally loved primetime TV and glossy magazines, with high production values and usually safe content. A surprising amount of this brand money is still in traditional linear TV advertising, despite the fact that most key demos have already given up on linear TV.
If you make an interface the contract with the user you will find it is now very hard to change. Everyone who had once implemented it no longer does. If I return a struct and consumers use tightly-focused interfaces for only the methods they depend on, I can continue to add methods or modify the struct as I see fit.
Think of all the engineers who will create special versions of your interface for testing. You add a new method and every single one of those needs to be updated, even if the overwhelming majority have no interest at all in the method you've added.
Not sure I would use that sentence to describe a standard that replaces the extended M3U file format (it really whips the llama's ass) with yet another complex XML document.
MPEG-DASH is less of a video standard itself and more of a set of guidelines for new set of adaptive-bitrate streaming standards like DASH-AVC/264.
I worry about a push away from unit tests. I can't imagine having to refactor a large application with only system-level integration tests to work with, especially in a dynamically-typed language like Ruby. I haven't written a Rails app in a long time though, maybe these days it's easier to just start over than to refactor.
But any bad day for dogma is a good day for the rest of us. Write software using whatever methodology works for you and always question the value of so-called "best-practices".
I regularly turn to him for advice on engineering management. I'll definitely be buying this book.
(For the record, John didn't ask me to write this nor did he know I was going to.)
Looks like it sold out in the exact amount of time it took to process a transaction.