Ten years ago, I donated regularly to charities that would enable micro-funding for people living in third-world countries. A $10 donation would buy some chickens for a woman in South America, who could turn a profit on the eggs and eventually pay the loan back. I thought it was a fantastic idea.
Today, I find I'm funding everyone's projects. I pay a $2/month for a serialized zombie radio drama I listen to on my morning run. $4/month contributes to one of my favorite weekly science podcasts. $4/month to Amazon gets me unlimited streaming music on my Alexa. I think nothing of paying $3 for a phone app I might play once or twice before getting distracted by the next shining new thing.
Culturally, even without this micro-funding, we are swamped in culture. My DeviantArt feed overwhelms me with more amazing art than I have time to appreciate. The same is true of books, shows and films both professionally-made and independent. As a result we are drowning in culture, but dividing into micro-cultures as individual. Twenty years ago, everyone had the common cultural experiences of watching the same shows and movies. Today, we no longer can take those common-cultural references for granted. I'm not saying that's a bad thing, just an observation.