My target audience were the people at the conference, who are mostly long-term jj users. The topic was "Jujutsu at Google: Architecture and future plans", i.e. explaining how it works and what our plans are at Google. I'm mentioning this because I think what you're suggesting is for a different presentation, more explaining what the advantages of Jujutsu at Google are rather than how it works. My goal was not to sell the solution to this audience because they're presumably already sold on it.
Sorry if this was obvious to you and you're saying that part of my problem was that I should have chosen a different topic and/or target audience (focusing more on potential new users, perhaps).