It could also be argued that once you're in a store, there is a very real disrespect of your personal finances placed on you by the burden of advertising and product placement. An abuse of consumer psychology in a physical space is just as bad as an abuse of your phone data. Both cost you time and money. While it still stands that you couldn't have seen the video advertising coming ahead of time, you also can't see the psychological tricks that get you to purchase more coming ahead of time either. In both cases I think it's up to us to not get fooled again.