It's not simply just a status symbol, it's saying you appreciate the finer things in life and that you are someone interesting. In the world of business, having these accessories and toys can be very beneficial to your career and networking. Unfortunately, that's just show society works these days and has been working for the past few centuries. Being able to wear a Audemars Piguet into a restaurant and having the gentleman across the room come by and compliment your watch can open many doors. But that's not say that's why most people wear these high-end watches. I don't think it clicks for most people until you actually wear one of these things on your wrists. And you're simply a watch enthusiast or you aren't one--many would argue to say its in their blood. The way I see it, watches are an important investment and something that every man (and woman) should have in their arsenal.

And touching on just how big the market actually is, big enough to warrant VC funding: http://techcrunch.com/2015/06/11/kevin-roses-watchville-and-...