I think this is a great idea, but agreeing with other commenters minimum wage is likely far too low. My brother and I are fairly new to ruby on rails, and we often get stuck and left at the mercy of support forums and friendly programmers. Many times we'd gladly pay for an "office hours" type service, especially since one hangup can cost us a day or two... one model might be to try letting users post questions along with an ideal price range and let programmers bid to answer it, like a stack overflow for business users.