There is no way people are going to pay for individual articles, what might work though is letting people customize what kind of ads they see.
For example I want to see car ads, movie trailers, new gadgets and I want to see what's on sale at grocery and hardware stores with 10 miles of the zip code I give it. No video, no animation, no tracking, no targeting, no fucking Taboola. And if an ad pisses me off I want a "never show me ads from this company again" button.