Can you provide an example? Preferably one from a regional or national chain that's not exclusive to the Bay Area or NYC
Bags of frozen prechopped veggies in sizes appropriate for a family of four for one meal, plus containers of fresh soup to go in the deli, plus a selection of fresh ready-to-heat entrees. A nice meal for two with enough leftover for someone's lunch would come to around $16 at my local Save-On. (veg $5, entree $7, soup $4).
Ha, I know that - I'm talking about these boxes of fresh & fancy ingredients with recipe cards that are all the rage with these startups
Whole Foods prepackaged meals + Instacart would be the best example I can think of that's spread throughout nationally.