You don't have to normalize the number fucking zero, but since a substantial amount of new hires at tech companies are imported, local demographics are impacted by hiring practices more than the inverse.
Applicant demographics was, if you would fucking READ THE ARTICLE before saying some ignorant shit, exactly what the conflict was over. The VP Eng wanted to identify demographics based on last name, ignoring completely that the name of the person he was actually talking to failed that test, and that this individual ran demographic name recognition software against the engineering team at twitter with a successful recognition rate of 0%.
Don't be a fuckhead. Be willing to accept this is a major fucking problem. IT IS.