It screams "we'll charge you as much as we think you can afford", kinda like those domain squatters. Oh you're a big company and want this random domain name? $40,000 please.
But in the case of Sandstorm devs, it's just that those features/that product is still in development.
When Walmart calls your sales department, they aren't going to be suckered into a high price. On the contrary, they have a procurement department whose job is to negotiate the price down. They also probably have custom requirements that they want met, so a self-service option wouldn't even work for them.
Typically -- especially among "scalable" startups -- the "contact sales" option is meant specifically for these big fish to utilize, while the smaller fish get a self-service option with standardized pricing. This is what Sandstorm will have in the future.
And I just wanna know if it's a four, five, or six digit figure for God's sakes.
Also I think Sandstorm is really cool. Feel like I should mention that.