This is going to negatively impact driver supply (making wait times higher, especially in the outer boroughs) and increase the cost of the service vs Uber.
> Juno’s drivers will provide better service because they’re happier, Marco said.
The only 'service' I want from a taxi driver is to show up, follow the GPS, and not double-swipe my credit card or claim the machine isn't working. Uber already has basically perfect service.
Unless they have some secret innovation I'm not seeing this is going to be a massive failure.